Seal, AAFP, Use of

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The AAFP Seal is a registered service mark and may not be altered in any way without permission.

As the AAFP Seal signifies endorsement by or affiliation with the American Academy of Family Physicians, its use is strictly governed. Use of the Seal is limited to the AAFP national office, and its constituent and component chapters. The Seal is not intended for use by individual members. In its place, the AAFP developed the Family Medicine Symbol. (For information on the use of the symbol, see Symbol.)

AAFP Use - The Seal may be used by the AAFP on materials such as stationery, publications and communications; on technical and educational materials; and on resale and giveaway items which are in good taste. Uses may be in print, electronic or in such other manner as may be appropriate.

Constituent Chapter Use - Constituent Chapters may use the Seal on materials such as stationery, publications and communications; and on technical and educational materials. Uses may be in print, electronic or in such other manner as may be appropriate. All uses must be in accordance with visual standards and guidelines developed by the AAFP. Constituent Chapters may also use the Seal on resale and giveaway items which are in good taste, provided that such use is approved in advance by the AAFP.

External Use - No outside entity may use the Seal without written permission of the AAFP. All requests for use shall be submitted in writing to the executive vice president, who shall oversee review of such requests and, as necessary and appropriate, forward such requests for consideration by the AAFP Board of Directors.

(1962) (February 2014 BOD)