Family Medicine for America's Health

In August 2013, the AAFP joined with seven other national family medicine organizations -- the AAFP Foundation, the American Board of Family Medicine, the American College of Osteopathic Family Physicians, the Association of Departments of Family Medicine, the Association of Family Medicine Residency Directors, the North American Primary Care Research Group and the Society of Teachers of Family Medicine -- to examine the challenges and opportunities facing family medicine and define a path forward in the rapidly changing health care landscape.

The resulting collaboration, dubbed Family Medicine for America’s Health(fmahealth.org), is engaging primary care health professionals, patients, policymakers and other key stakeholders to drive continued improvement of the U.S. health care system and spotlight the value of true primary care. To complement this strategic work, Family Medicine for America’s Health has launched a communications campaign -- Health is Primary(healthisprimary.org) -- to advocate the values of family medicine, demonstrate the benefits of primary care and drive patient activation.

has been covering this initiative since its inception. Here's a look back at some of that coverage.

Recent Family Medicine for America's Health News

Health is Primary: Use New Year to Promote Fitness, Nutrition

Campaign Also to Focus on Primary Care Advocacy in 2017

01/11/2017 — As patients make their resolutions this month to welcome 2017, the Health is Primary campaign from Family Medicine for America's Health is promoting a focus on fitness and nutrition.

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Health is Primary: Engaged Patients Are Healthier Patients

Family Physician Says Patient Accountability Builds Engagement

12/07/2016 — For December, the Health is Primary campaign from Family Medicine for America's Health is focusing on engaging patients by putting them at the center of care.

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Health is Primary Campaign Focuses on Caregiver Health

Family Physicians Work to Support the Support System

11/09/2016 — Health is Primary is focusing this month on promoting caregivers' health by helping them recognize that taking care of their loved ones also means taking care of themselves.

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10/12/2016 — The Health is Primary campaign is offering a toolkit for family physicians this month that includes patient information materials on comprehensive, coordinated and continuous care.

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