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An open house can help you attract new patients and retain existing ones. Here’s how to pull it off in five simple steps.
New research suggests that the care of children has become less central to family medicine than it used to be, and some family physicians want to reverse the trend.
More and more family physicians are adding new services and getting rave reviews. Here’s how to find the niche that’s right for you.
Your local media can help you promote good health care to your entire community.
Marketing doesn’t have to be expensive, complicated or unethical. To begin, simply treat your current patients right.
Here’s how to make sure both you and your patients know what makes your practice special.
Here are some tips for cutting your expenses and increasing your revenue — without losing staff.
Visiting patients where they live is not only good medicine and good marketing. It's also good for the soul.
Diversification can help your practice thrive — and deepen your humanity.
This article offers several tips on how to use patient education materials to increase a practice's visibility in the community.