American Academy of Family Physicians Names Susanna Guzman Director of Online and Custom Publishing

Wednesday, March 11, 2009

Janelle Davis
Public Relations Strategist
American Academy of Family Physicians
(800) 274-2237 Ext. 6253

LEAWOOD, Kan. – The American Academy of Family Physicians today announced Susanna Guzman has been promoted to director of its Online and Custom Publishing Division.

Guzman has more than 17 years of experience in health care communications. In 2000, she joined the AAFP’s Online and Custom Publishing Division where she has served as assistant director since 2005. In her new role as director, Guzman is responsible for the development of timely, accurate, high-quality educational tools and materials to meet the needs of family physicians and their patients. She oversees content development for the AAFP’s award-winning consumer Web site,, as well as six other internal and external AAFP Web sites.

“Susanna’s commitment to the AAFP and the specialty of family medicine make her the ideal person to lead the division forward,” said Michael Springer, AAFP vice president for publishing and communications. “I am confident in her abilities to leverage the organization’s content and technology assets to the benefit of our physician members, their patients, as well as our media partners.”

Prior to joining the AAFP, Guzman served as health care editor for Bizspace Inc., in Kansas City, Mo. Prior to that, she worked for Cerner Corporation in Kansas City, Mo., where she contributed to the development of decision support tools. Guzman also has contributed numerous articles for publication in AAFP journals and newsletters.

Guzman earned a bachelor’s degree in English from the University of Missouri-Kansas City.

# # #

Founded in 1947, the AAFP represents 136,700 physicians and medical students nationwide. It is the largest medical society devoted solely to primary care. Family physicians conduct approximately one in five office visits -- that’s 192 million visits annually or 48 percent more than the next most visited medical specialty. Today, family physicians provide more care for America’s underserved and rural populations than any other medical specialty. Family medicine’s cornerstone is an ongoing, personal patient-physician relationship focused on integrated care.  To learn more about the specialty of family medicine, the AAFP's positions on issues and clinical care, and for downloadable multi-media highlighting family medicine, visit For information about health care, health conditions and wellness, please visit the AAFP’s award-winning consumer website,