In March of 2014, the CDC; the Department of Community and Family Medicine at Duke University in Durham, N.C.; and the de Beaumont Foundation launched the Practical Playbook,(www.practicalplaybook.org) an interactive Web-based resource designed to help primary care and public health professionals collaborate to achieve population health improvement and reduce health care costs through preventive care.
The Practical Playbook: Public Health and Primary Care Together is available on Amazon.
Now the group has released its first textbook, The Practical Playbook: Public Health and Primary Care Together,(www.amazon.com) which is available on Amazon. The book is intended to promote the benefits of integrating the two disciplines to medical students and family medicine residents.
Julie Wood, M.D., AAFP vice president of health of the public and science and interprofessional activities, has been involved in the Practical Playbook initiative since its inception and contributed content for the textbook.
"I was pleased to be invited to write an introductory essay in the book to discuss the progression and importance of the integration of primary care and public health from the primary care and family physician perspective," she told AAFP News.
Wood said the Practical Playbook website is an excellent resource that offers a dynamic wealth of information, but there also had been many requests for this information in a book version.
"Even in today's electronic age, there have been requests for a book format, particularly in academic and teaching institutions," she said. "But I feel that the textbook could benefit any of our members who currently are collaborating or planning to do so with our public health colleagues and through community engagement."
Wood said this message of integrating primary care and public health is important to relay to residents and students because as representatives of the future of family medicine, they need to learn about the best tools and resources to care for their patients.
"With evolving alternate payment models and our goal to achieve health care for all while promoting the triple aim, learning about population health and how to leverage the opportunities to unite with public health to provide the best care for a community is evolving as a key skill for future family physicians," she said.
Andrew Bazemore, M.D., M.P.H., director of the Robert Graham Center for Policy Studies in Family Medicine and Primary Care, said the Practical Playbook initiative also can help promote the effectiveness of care teams -- within the medical practice, as well as in the community -- in meeting patients' needs.
"To mitigate the expected shortfall of primary care providers, broader teams and coalitions are required," he wrote in the textbook chapter "The Changing Landscape of Primary Care."
"The new era of patient-centered primary care delivery requires tasks to be shared across a broad team. Primary care transformation is already expanding the roles of nurses, physician assistants, medical assistants, pharmacists, nutritionists, behaviorists and care coordinators in the care of patients and populations."
Equally important, Bazemore added, is broader community engagement that enables primary care professionals to address the social determinants of health. "To address these factors more effectively, practices must better leverage and partner with community resources."
In addition to supporting the Practical Playbook initiative, the Academy offers other resources to support the integration of primary care and public health, including its position paper on the subject and a second position paper that addresses the impact of poverty on health.
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