AFP Advertising Specifications
First Issue: January 1970
Issuance: Published 12 times per year
Issue Dates: Once monthly
Mailing Date/Class: One week following issue date/Periodicals
Issue and Closing Dates
- Insertion orders and all reproduction materials are due as indicated in the production deadlines table. For dates that fall on weekends or holidays, use the next business day.
- No cancellations after closing date of publication.
Ad Placement Policy
Advertising is rotated and interspersed throughout the issue—within departments and between articles.
Ad Space Sizes
- Full page ........................................................... 7” x 10"
- ²/₃ page .......................................................... 4³/₈” x 10”
- ½ page vertical ........................................... 3¼” x 10”
- ½ page horizontal ....................................... 7” x 4½”
- ¹/₃ page vertical ........................................... 2¹/₈” x 10”
Bleed Ad Space Sizes
- Full page ...........................................................8” x 10³/₄”
- ²/₃ page .......................................................... 4³/₄” x 10³/₄”
- ½ page vertical ........................................... 3⁷/₈” x 10³/₄”
- ½ page horizontal ....................................... 8” x 5¹/₈”
- ¹/₃ page vertical ........................................... 2³/₄” x 10³/₄”
Keep live matter ³/₈” away from trim edges Ι Trim size of magazine: 7³/₄” x 10½”
Mechanical Requirements
Paper Stock
Inside pages (body pages): 34# UPM Cote
Covers: 100# Sterling Ultra Gloss C2S
Type of Binding: Perfect bound
Specifications
AFP is printed web offset.
- Format files as PDF/X-1a
- Flatten transparencies
- All images at least 300 dpi
- 4/C solids should not exceed ink density of 320%
- Single-page size should not exceed bleed size
- Color bars, crop, and registration marks must be kept outside the bleed size
- Prepare spread ads as individual pages
- After one year of storage, digital files will be deleted
To upload files, visit www.adshuttle.com/AAFP. One actual-size, SWOP-certified color proof is required and must match the digital file. Ship color proof to:
Sussex Blue Soho, Attn: Connie Margraf/ Supplied PLUS,
N64W23110 Main Street
Sussex, WI 53089.
For digital specifications, contact AFP Production at: btaylor@aafp.org.
Insert, Cover Tip, and Outsert Shipping
Each insert carton should be marked forAFP journal, with date of issue, Quad job number, name of advertiser, product, and quantity.
Insert shipments that do not meet requirements are subject to additional charges.
Contact the Production Department at btaylor@aafp.org or (913) 906-6294 for additional information.
Ship prepaid. C.O.D. not accepted. Send to:
Quad, Attn: Receiving
N61 W23044 Harry’s Way
Sussex, WI 53089
NOTE: EXCESS MATERIALS ARE DESTROYED AFTER PRINTING OF EACH ISSUE.
AFP eTOC/eNewsletter Production Deadlines and Specifications:
